View Profile

We are Studio TOOJ (@tooj_sthlm), a Swedish design studio founded by Johan Wilén (@joahnwilen) and Ashley Chong (@t.woon.design) in Stockholm to challenge the norm of Scandinavian design and the beauty of simplicity. At Studio TOOJ, we are captivated by the allure of restrained beauty. All of our creations have a common denominator: quietly sophisticated, with a loud obsession with nuanced layers of details. Our creative vision embodies duality – embracing the timeless elegance of traditional materials; while relentlessly marching into the era of innovative manufacturing. With a commitment to sustainability and ethical production methods, we are here to bring you collectible designs that are not only beautifully crafted, but also built to last.